Open
Search
Advanced Search
No product found
Menu
Account
Settings
Toggle Nav

BE SEEN. BE HEARD

READ ON TO DISCOVER WHY WE’RE BACKING YOUNG PEOPLE GLOBALLY AND THROUGH OUR SAUDI PARTNERSHIP WITH ALNAHDA

WHAT ARE WE DOING?

We’ve always operated outside of the beauty industry, seeking change where other brands saw risks. We are not afraid to challenge the status quo and to find the right solutions. This is not our first rodeo. We’ve launched a global campaign to amplify youth voices in public life and a Saudi campaign, in partnership with AlNahda, to nurture young voices through targeted leadership skills development.

YOUNG PEOPLE ARE OUR FUTURE


We’ve never been cynical about the potential of the human spirit. As our founder Dame Anita Roddick once said, ‘cynicism is what passes for insight when courage is lacking.’ We believe young people have all the potential, but right now, they have none of the power.


The future of the world cannot be left to a bunch of bureaucrats in sharp suits. Young people are creative, open-minded and full of the right questions. We know they’ve got the imagination, energy and grit to stick up for what’s right. They are politically active, demonstrating time and time again that they are prepared to show up for our community, our planet and our future.


So why do we keep underestimating them? 38% of the Saudi population is under 25 years old. There has never been a more critical time for them to have a voice


GET INFORMED. GET OUTRAGED. GET INSPIRED.


We work closely with experts to plan all of our campaigns. We’d love for you to keep reading about these issues so here’s a list of resources.


To learn more about the facts and figures of youth participation in national parliaments globally, read this report from the Inter-Parliamentary Union (IPU). Not into report reading? Check out this infographic of the same info condensed.

Explore the UN’s Youth 2030 Strategy through visiting this one-stop-shop knowledge portal. Here you can pick up valuable tools and resources for supporting Youth 2030 implementation as well as track global progress year-by-year.

Want to know more about youth policy in your country? These handy factsheets from YouthPolicy.org will help.

Read this literature review from the EU Commission and Council of Europe for an overview of youth political participation in Europe.

This paper provides a breakdown of the different jargon and info used to discuss youth political participation.

This policy paper on Quality Youth Participation and Inclusion in Institutions from the European Youth Forum (EYF) could help you lobby your local institution on youth inclusion. 

This from the Office of the United Nations Secretary-General’s Envoy on Youth (OSGEY) and the Inter-Parliamentary Union (IPU) will give you loads of info on how gender and representation intersect.

You could read this from First ASEAN Youth Development Index detailing youth development across the region (see Domain 4: Participation and Engagement).

The African Youth Leaders study is an international research project looking to develop a youth leadership movement and they’re always looking for people to get involved.

Want to stay across global efforts to allow young people to run for political office? Check out the here campaign.