Today, more than ever, we’re committed to continuing Anita’s fight to empower women and girls all over the world. Equality benefits the whole of society. When women have equal rights and education, it’s better for everyone. These guiding principles are our north star, and our pledge to future generations.
We will be outspoken activists with the desire to fight for the equality of rights and opportunities between genders to empower women and girls.
We will shed light and to educate on the issues that really matter for equal rights and opportunities.
We will use our platform to amplify feminist leaders, voices and the movement, and celebrate those working towards a more equal and fair world.
We will create products and experiences that send a message of self-love and body acceptance and reject beauty standards.